WEEX Partners with LALIGA to Expand Global Reach and Integrate Crypto into Mainstream Sports Culture
Hong Kong, Jan. 1, 2026. WEEX has entered into a new partnership with LALIGA, as an official regional partner of LALIGA in Taiwan and Hong Kong. The agreement brings WEEX into LALIGA’s network of regional collaborators and opens the door to new ways of engaging both fans and traders during the season.
Andrew Weiner, COO of WEEX, commented:
"Our partnership with LALIGA is a culmination of shared values. "The Power of Our Futbol" is the perfect reflection of The Power of Our Crypto Community.
LALIGA, like crypto, is home to the greatest talents of the past, present, and future - the players, the traders... the creators, and the buidl 'rs.
We look forward to delivering memorable experiences with both audiences in support of this outstanding partnership."
WEEX x LALIGA —Through its Official Regional Partnership with LALIGA in Taiwan and Hongkong— one of the world’s most influential and globally recognized football leagues — WEEX, a leading global crypto exchange serving over 6.2 million users, aims to embed digital asset trading into mainstream cultural experiences across sports, entertainment, and lifestyle, engaging a broader global user base. By lowering barriers to adoption and emphasizing long-term user growth, WEEX leverages LALIGA’s global sporting influence and deeply rooted fan culture to drive localized engagement in key markets, creating culturally relevant and emotionally resonant brand experiences through regional campaigns, fan interactions, and community-driven initiatives. Whether on the pitch or in the market, WEEX encourages participants to fully commit, compete with purpose, and embrace both the thrill and challenge of the journey — the joy of competition is as important as victory.
WEEX’s partnership with LALIGA aims to build global authority, sustainable brand equity, and deep regional engagement through a long-term strategic collaboration that goes far beyond brand exposure. Rooted in a shared belief that true success comes from full commitment — not only to winning, but to the joy and challenge of competition itself — the partnership leverages LALIGA’s unparalleled reach and passionate fan communities to embed WEEX into moments of peak attention across match-day content, offline activations, and localized initiatives. In doing so, WEEX reinforces its position as a professional, security-first, and innovation-driven trading platform built to perform under real market pressure, while translating elite sporting influence into culturally resonant, future-facing financial narratives that convert global recognition into local market leadership and expand LALIGA’s digital and financial ecosystem to new audiences worldwide.
Jorge de la Vega, Managing Director of LALIGA, commented on this alliance: “This partnership with WEEX strengthens LALIGA’s strategy of working with global brands that share our commitment to innovation and to connecting with new audiences. The agreement allows us to continue exploring emerging territories from a responsible and forward-looking perspective, leveraging the strength of our ecosystem and LALIGA’s unique ability to deliver relevant, high-impact experiences on an international scale”.
About WEEX & LALIGA
Established in 2018, WEEX empowers over 6.2 million users in 150+ countries with secure, liquid, and easy-to-use crypto trading. With 2,000+ pairs and up to 400× futures leverage, WEEX delivers a professional-grade experience for every trader.
LALIGA is the largest football ecosystem in the world. It is a private sports association, made up of 20 football clubs/SADs in LALIGA EA SPORTS and 22 in LALIGA HYPERMOTION, and is responsible for the organization of professional and national football competitions. It has over 240 million followers on social networks globally, across 16 platforms and in 20 different languages; and has the most extensive international network of any sports property, through which it is present in 41 countries and 11 offices, with headquarters in Madrid (Spain). The association is socially active through its Foundation and is the first professional football league in the world with a competition for players with intellectual disabilities: LALIGA GENUINE
You may also like
Bitcoin ETF Inflows Just Turned Positive After 5 Months of Outflows: What Does That Mean for BTC Price Now?
The Hidden Risks Behind Bitcoin ETF Inflows in 2026: What Traders Should Know. The question now isn't whether inflows are happening. It's what they're telling you about the next phase and whether your portfolio is positioned for it.
Decoding 2026's Bitcoin ETF Data: How to Trade Alongside Institutional Smart Money in 2026
After months of sustained outflows, rolling 30-day net ETF inflows just crossed 30,000 BTC. That's not noise. Historically, when institutional capital rotates back in at this scale, it marks a regime shift — not just a bounce.

Auto Earn Bonus 2026: WEEX vs Binance vs Bybit vs OKX vs Kraken (Only 1 Pays Extra)
Auto Earn 2026: Binance? Bybit? No extra bonus. Only WEEX gives +0.5% + 300% APR referral. Limited-time. See exactly how much more you can earn.

Auto Earn 2026: WEEX Offers 0.5% Extra + 300% APR Bonus — More Than Binance & Bybit?
Most exchanges offer Auto Earn, but only WEEX adds an extra 0.5% bonus on balance growth + 300% APR referral rewards in 2026. Here’s how WEEX compares to Binance, Bybit, OKX, and Kraken — and why you might earn more with a simple toggle.

Seven Green Candles Meet Three White Soldiers | Rewire News Morning Brief

Gold Revisits $4800, Where Is the Top This Year?

Anthropic's Earth's Most Powerful AI So Strong It Made Wall Street Hold Emergency Meeting, But JPMorgan Was Missing Its "Antidote"

Why did Covenant AI flee from Bittensor?

March Exchange Rankings: Market Shrinks Overall, Spot Trading Volume Sees Rare Over 20% Decline

After the node dropped by 70%, Solana is anxious this time

Morning News | Binance officially launches prediction market; Circle introduces stablecoin settlement solution; Bitmine listed on the NYSE main board

WEEX OTC Now Supports EUR Deposits via SEPA Bank Transfer
To provide a smoother, more accessible fiat on-ramp, WEEX OTC has added SEPA Bank Transfer.

Hyperbeat, to launch a "bank" on Hyperliquid

Crypto Market Macro Research: US-Iran Ceasefire, Time to Reassess Risk Assets

Is Bitcoin Forming a Bottom in 2026? How the Tariff Shock and Ceasefire Could Push BTC Toward $75K
Bitcoin may be forming its 2026 bottom near $65K. See how tariff shocks, ETF inflows, and the Iran ceasefire could shape BTC’s next breakout toward $75K.

Stablecoins Hit $315 Billion in 2026: Why This Is the Biggest Trend in Crypto Right Now
Bitcoin may be forming its 2026 bottom near $65K. See how tariff shocks, ETF inflows, and geopolitical signals could shape BTC’s next breakout toward $75K.

Tiger Research: A Comprehensive Analysis of the Most Profitable Businesses and Their Business Models in Crypto

Why is the ceasefire between the U.S. and Iran destined to be unsustainable?
Bitcoin ETF Inflows Just Turned Positive After 5 Months of Outflows: What Does That Mean for BTC Price Now?
The Hidden Risks Behind Bitcoin ETF Inflows in 2026: What Traders Should Know. The question now isn't whether inflows are happening. It's what they're telling you about the next phase and whether your portfolio is positioned for it.
Decoding 2026's Bitcoin ETF Data: How to Trade Alongside Institutional Smart Money in 2026
After months of sustained outflows, rolling 30-day net ETF inflows just crossed 30,000 BTC. That's not noise. Historically, when institutional capital rotates back in at this scale, it marks a regime shift — not just a bounce.
Auto Earn Bonus 2026: WEEX vs Binance vs Bybit vs OKX vs Kraken (Only 1 Pays Extra)
Auto Earn 2026: Binance? Bybit? No extra bonus. Only WEEX gives +0.5% + 300% APR referral. Limited-time. See exactly how much more you can earn.
Auto Earn 2026: WEEX Offers 0.5% Extra + 300% APR Bonus — More Than Binance & Bybit?
Most exchanges offer Auto Earn, but only WEEX adds an extra 0.5% bonus on balance growth + 300% APR referral rewards in 2026. Here’s how WEEX compares to Binance, Bybit, OKX, and Kraken — and why you might earn more with a simple toggle.
